THE CAST IRON GROUP
SOCIAL MEDIA COORDINATOR
The Cast Iron Group, a hospitality group that encompasses The Cookery, The Rickhouse, Dashi, and Ponysaurus Brewing Co., is growing its small-yet-mighty marketing department with the addition of a Social Media Coordinator. The Social Media Coordinator will work closely with the Marketing Manager and Marketing Director to oversee and execute the group’s social media presence and engagement, email marketing and website updates, as well as participate in the execution of product, special event, and new restaurant launch marketing campaigns.
The ideal candidate does not necessarily need expert skills or multiple years of experience in the marketing field. We are looking for someone who is hungry to learn and improve upon their skills, and who is passionate about creative promotional work. Extreme attention to detail and planning, in addition to the flexibility to handle multiple projects, are a must. This is a full-time position with a workload of 40 hours a week.
The Cast Iron Group Social Media Coordinator is responsible for social media coordination and analytics for all businesses in the Cast Iron Group family.
The Social Media Coordinator should exhibit:
a proactive, self-motivated attitude, focusing on a continual improvement of current social media logistics and impact.
stellar writing skills and the ability to express thoughts concisely.
a thorough knowledge of social media platform functionalities and capabilities.
a commitment to punctuality for any meetings, deadlines and other time commitments. Tardiness is unacceptable – The Cast Iron Group runs on punctuality.
unrelenting attention to detail.
a passion for analytics, planning, organization and efficient systems.
an understanding of how to interpret marketing and social media data to create effective and impactful changes to strategy.
professionalism when communicating with Cast Iron Group staff, management and the general public. From email correspondence to touching base with staff, the Social Media Coordinator will have a positive and professional attitude.
**Anyone who needs frequent follow up, reminders or double-checking will not be suited for this job.
This is a position for someone who thrives in an environment with:
high standards and clear accountability.
seasonal needs: our year has seasonally varying levels of business and organizational needs depending on the time of year.
flexible and varying routines that require creative and critical thinking on a daily basis. This is not a 9 to 5, Monday through Friday, kind of job!
an all hands on deck attitude – full time staff members of Cast Iron Group should be willing to roll up their sleeves and tackle a wide range of tasks in order to help their fellow team members!
Photo by Carolina Kammel
ALL APPLICATIONS MUST BE SUBMITTED ONLINE. PLEASE DO NOT STOP BY THE SHOP OR TAPROOM FOR APPLICATION INQUIRIES!
The Social Media Coordinator shall carry out the following:
SOCIAL MEDIA - assemble social media post content, create value for Cast Iron Group businesses through consistent and timely online engagement, and monitor related online communities and businesses.
CAMPAIGNS - coordination and assistance of larger event and program promotion on an as-needed basis.
WEBSITE UPDATES & ANALYTICS - beyond a basic understanding of web analytics and how to craft meaningful change based on data
PAID ADS - setting up, monitoring, and assessing the success of paid advertising on social media platforms, Google, etc.
ENGAGEMENT - being the first to understand the newest trends on platforms and actively engaging with our communities to craft the most impactful online presence.
